Bunny & Co.

Bunny & Co. is an Australian based ecommerce store selling a variety of soft toys, baby blankets and other baby gifts and accessories. Bunny and Co offers customers product embroidery and customisation that allows them to stand out from their competitors and provide customers with a gift they will treasure for a lifetime.

Bunny & Co. is in a competitive market with a focus on baby and newborn gift items, which offers a wide variety of choice for consumers across a range of different price points.

We have worked with Bunny & Co. since 2022 and throughout that time, we have provided guidance and support for:

• Targeting in market consumers across the Google and Meta ecosystems
• Maintaining and growing paid traffic performance
• Structuring targeted campaigns around key marketing calendar periods
• Ensuring positive ROI across Google Ads campaigns
• Helping to drive continued growth across the business

Bunny & Co. started with Bang in April 2022 with Google Ads. Since then we have also run occasional Meta projects to promote key marketing events such as easter, mothers day etc.

Alongside search, we are also running a Pmax campaign focusing on the shopping feed only which ensures that their products are top of mind for their target audience.