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Microsites

For those of you who don’t know, a microsite is an individual web page or site which is intended as a supplement to a main website. Whether it be for an individual promotion or an entirely new arm of your business microsite’s can prove to be incredibly effective for a number of reasons:

  • Focus – got a particular product or campaign? Don’t just feature it on your website, make it a star in its own right.
  • Control – as a standalone site that we design there’s no need to be restricted by your current websites structure and branding or to go through arduous channels for changes.
  • Tracking – our sites are built to track. We can follow every footstep of your clients so we can make their experience the best, and make your conversions balloon.
  • Viral – want to have the next viral hit? A microsite is the place to send the masses.

All of our microsite developments are custom built to fulfil the needs of your business, optimise your promotion and get results.
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From the blog

14 Feb

Demographic targeting for Search is here!

Among the multitude of changes to AdWords in 2016 (hello, expanded text ads, RIP right hand desktop ads), Google has launched another great feature before 2017. For years Display advertising has offered demographic targeting and refinement options by age, gender and parental status. Now demographic targeting is available to all accounts through AdWords Search campaigns.

03 Feb

What is marketing automation?

Marketing automation is the hot new digital marketing buzz word and you may have already experienced it with many businesses using techniques such as automated EDM journeys, whereby an email is triggered by certain actions, sending related content in order to connect with their target market in a more relevant and specific way. But this