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Pinterest is the third largest social media platform after Facebook and Twitter. And it just keeps growing- the volume of pins that appear every day is astronomical. Much more than just an image sharing social media site, Pinterest presents an opportunity for business to get ahead of the curve and actively connect with their audiences. Establish your expertise and be visually exciting, and your adoring fans will flock to you. Your audience is already there, waiting to engage with you. If you’re looking to drive traffic and sales to your website, then Pinterest is where you should be. Pinterest is all about fostering meaningful engagement and driving results.
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From the blog

14 Feb

Demographic targeting for Search is here!

Among the multitude of changes to AdWords in 2016 (hello, expanded text ads, RIP right hand desktop ads), Google has launched another great feature before 2017. For years Display advertising has offered demographic targeting and refinement options by age, gender and parental status. Now demographic targeting is available to all accounts through AdWords Search campaigns.

03 Feb

What is marketing automation?

Marketing automation is the hot new digital marketing buzz word and you may have already experienced it with many businesses using techniques such as automated EDM journeys, whereby an email is triggered by certain actions, sending related content in order to connect with their target market in a more relevant and specific way. But this